There are many avenues to market your baby clay handprint business. One way to find new clients is to do baby and kids fairs and craft shows. These shows can be excellent ways to market your product as well as take your prints right at the show. You are able to find out about the locations of the shows by searching on line as well as contacting your local chamber of commerce and recreation departments. Often times these birth and baby fairs, craft shows and kids fairs are sponsored by your local moms groups, community groups and hospitals.
The benefits of doing these shows are many. It gives you a chance to meet new clients and introduce and show your product. It is always a good idea to have a brochure with all your current contact information as well as sample pictures of your clay handprint and footprints. Have your prices next to your pictures and make it easy for your customers to see what they are buying and how much it costs. Giving your clients a discount coupon for their order is always a good incentive for them to buy. Plus, it helps your business as well.
Taking prints at the show is a true benefit. While you are meeting new clients you have those customers that are wanting prints that day. Taking a clay handprint will generate interest from the crowd and this usually encourages others to get their child's prints done as well. You might want to offer those taking prints the day of the show a discount to show appreciation for their business. This discount may also encourage them to purchase more prints for other family members. It is a win-win situation. You are making money and your clients are happy.
This clay handprint business is a year round business with unlimited potential. Doing these craft and baby fairs is an excellent way to add new clients to your business and it can be very profitable and fun too.
